This law is not unknown to most sales professionals. It is usually the foundation of your marketing strategy, right? However, there are “smart” approaches that give this law real power in your success. This “smart” approach, used by few, creates an opportunity for the sales professional who “gets” it and uses it. Pay attention to […]
Make Buyers Come to You: The Art of Attraction in Sales Read More »
This Law may sound like a harsh approach to take. However, its true message is more about learning from the ventures and missteps of others, to create your own success. At all costs, however, you do not reveal this strategy to anyone as they would be happy to co-opt it and take their own credit
Why the Best Sales Pros Build Results Through People, Not Effort Alone Read More »
We know the value of attention as sales professionals. When you can be seen as the best solution, you serve your customers best. Yet, how do you ensure they’re “aware” of what you offer? Showing up and standing out is critical so that you’re seen as the provider of choice. Therefore, do not shrink or
If You’re Not Being Noticed, You’re Not Being Chosen Read More »
In a former life, I worked for Big Blue – aka IBM. To say your reputation precedes you is an understatement, when meeting with customers. There was an “expectation” of professionalism that rivaled every competitor. Today, customers have different expectations of those who want to sell/offer solutions to their business challenges. It is far less
Your Reputation Is Your Revenue: Protect It at All Costs Read More »
During World War II, the prevailing them for troops was “loose lips sink ships.” This reminder was designed to keep the enemy from knowing their movements and important plans. In like fashion, being to eager to share all the bells and whistles of your product or service, early in the sales process, can sink a
What You Don’t Say Can Be Your Strongest Sales Tool Read More »
Putting ALL of your cards on the table is a noble approach as a sales professional, right? In fact, you might use this approach to build integrity and trust with your customers. However, there are places in your life and career where concealing your intentions will serve the greater good. Let this next story spark
Strong Sales Professionals Don’t Rush the Reveal Read More »
You know your friends, right? You also know your enemies, yes? Or do you? Certainly in ever evolving relationships, one can become friend or foe, given the best circumstances. In either case, it is wise to KNOW who to welcome into your lair. Whether they be lion or kitty. Be sure you know…and act accordingly.
Make friends with your enemies Read More »
Law #1 of the 48 Laws of Power: Never outshine the master Here’s the thing… Charisma and grace are sacred skills for sales professionals to use to connect with prospects and clients. In some cases, they can open the door to greater opportunities, better than your product or service. This Law of Power story serves
Keep your charisma in check Read More »
As we move into 2026, it’s time to take control of your ability to beat self defeat…and I’m here to help you do so… One of my most FAVORITE books on the planet is… The 48 Laws of Power by Robert Greene. I’ve shared this book with clients and partners who value lessons they can:
The POWER to beat self defeat Read More »
